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Job Details: Digital Marketing Coordinator

Application deadline passed on: Wednesday, May 9, 2018

Hi! We're American Immersion Theater, parent company to The Murder Mystery Co., The Princess Party Co. et al. We are looking to fill the entry-level position of Digital Marketing Coordinator at our headquarters building in Grand Rapids, Michigan.

Position Title: Digital Marketing Coordinator Department: Digital Marketing Employment Type: Full-time Location: Grand Rapids, Mi


Digital Marketing Coordinator is an entry-level position newly created to help facilitate the operations of the rapidly growing and hugely successful online marketing efforts for our variety of brands of theater entertainment products and services. The Digital Marketing Coordinator will report directly to, and work closely with, the Director of Digital Marketing on a daily basis.


Our applicants' prior educations and work experiences will not be weighted as heavily nor coveted as highly as their desires for education and work experience in, particularly, the fields of digital/online/internet marketing, web development, and search engine optimization (SEO). Candidates for this position should thus assume that the contents of their cover letters are more important than the contents of their resumes.

The ideal candidate will possess the following characteristics and qualifications, grouped and listed in order of vitality:

  • Unrelenting determination to achieve goals & highly focused work ethic
  • Desire to learn in-depth and profitable, yet often mundane and tedious, facets of digital marketing strategy
  • Outstanding sense of humor
  • High aptitude for mathematics
  • Minuscule propensity for blaming others for failures and shortcomings
  • Ability to learn and adapt at a pace above your peers
  • Proficiency with Microsoft Windows 7/8/10
  • Logical and literal process of thought and communication
  • Capacity and desire to work 40 hours per week
  • High school diploma or equivalent
  • Familiarity with HTML, FTP, DNS, MySQL
  • Copywriting proficiency


The Digital Marketing Coordinator will assist in the research, development, and execution of campaigns in the Digital Marketing department. Daily activities will consist of tasks such as querying customer analytics, editing web code formatting, managing social media properties, identifying sales trends, forecasting future marketing opportunities, and replying to company-wide email threads with custom memes & gifs.

This position has been filled
The staff is amazing - everyone is so kind and passionate and there are so many creative ideas constantly popping up. People are really driven to succeed, but while we work really hard, we also have fun! Most of all, though, I love that I got to make my favorite hobby my full-time career.
Anessa Logistics Manager
3 years
We talk to many people everyday and we get to help them plan great moments of their life. We make a lot of friends and some that work with us on a regular basis. The best thing is we give them something they will never forget.
Chuck Sales Representative
2 years
Working with our team is incredibly rewarding, especially the way everyone works harder together on challenging situations. Also, I really enjoy the happiness we provide for our clients. It's really great that we provide events for very young children all the way up to retirees.
Adam Client Consultant
10 years
The Murder Mystery Company